Marketing and Website Promotion Articles

Articles on marketing offline and online, website promotion, article marketing, writing ad copy, boosting sales, increasing traffic, and more.

• Improving Your Websites Look and Feel
  Driving traffic to your website is important. But it is likewise important to ensure that your web design makes your visitors stay. After all, what is the use of spending thousands of dollars and wasting lots of effort and time in creating a unique product, securing top rankings on search engines and creating a hundred page site if your visitors don’t stay once they found your page?
  
  
• Writing Quality Articles to Promote Your Website
  Writing and distributing articles is fast becoming a popular method of website promotion. However, if your articles are not high-quality, you defeat the whole purpose of using articles for promotion.
  
  
• Offline Marketing: Your Website on My Forehead
  People are so focused on promoting their websites on the web nowadays that many are overlooking the original marketing medium -- the offline world! Many tried and true methods of advertising exist for brick and mortar businesses that could just as easily be applied to online businesses.
  
  
• Website Promotion Techniques to Increase Traffic
  If you build it, they will come. No they won't. On the web, building a web site is not enough. If there are no links to the site anywhere, no-one is going to visit it. The site won't even be listed in any of the search engines without some incoming links. To get traffic, you will need to do some promotion.
  
  
• How to Write Killer Ad Copy
  I'll never forget what my accountant said five years ago when he saw the ad I wrote for my services: "How many scotches did you drink before you wrote this?" He was kidding about the scotch. But he just couldn't believe anyone in their right mind would write such a bold and outrageous ad for their own writing, consulting and speaking services, as I had.
  
  
• Article Writing for Website Promotion
  Need Inspiration to Write Articles? Check Your Stats! One of the best ways to promote a Website inexpensively is to write articles about your Website's topic and submit them to free content sites. These sites are easily found; just type submit free content into your favorite search engine. Each article you write will have a resource box that includes your name, a brief bio and a link to your own site.
  
  
• 51 Online Marketing Techniques
  There is no single "magic formula" to a successful Website. You can, however, make your own magic with a mix of marketing programs that is right for you. Your choices depends upon your overall goals and strategies.
  
  
• Offline Ways to Promote Your Business
  If you are trying to promote your business now, you can move in one of two directions: You can take the conventional route to promotion and mount an elaborate media campaign, spending a considerable amount of money. Or you can let your creative juices flow and mount a low-cost promotion effort, using a potpourri of attention-getting strategies to bring your message to the buying public.
  
  
• Website Marketing: Where's Your Content?
  Once again, it's being made clear that the old isn't old at all. Google's latest update seems to make it clearer than ever that actual website content continues to be a vital element in creating a successful website. Of course, there's lots more to it, but what we do know is that all search engines like content, especially when it's new, different and unique.
  
  
• 4 Tips for Finding Niche Markets
  If you want to make it in the Internet business world, you need to know how to find top niche markets. You will need to learn about niche markets and what they are, and how to find customers who are passionate and about a product or service. Research also is important. Promoting a product or service to a niche market is not about you falling in love with it first and then trying to sell it to people. It is about you providing the product or service people are seeking.
  
  
• Is Article Marketing the Next Big Fad?
  Write an article, get the traffic. Well sort of! Since the birth of writing articles, our industry has caught on to the phenomena of increasing your website's traffic by becoming the professional in your field. The only problem with this is that for every serious professional in one field, there are a thousand other writers who are jumping on the "band wagon."
  
  
• 7 Ways to Increase Website Visitors and Boost Sales
  Have you spent a lot of money on advertising with the expectation that you would get many sales from the 1000s of web site visitors that read your ad? Have you poured money into driving traffic to your web site, only to have no one buying your product?